Jacquelyn Ottman is president of J. Ottman Consulting, Inc., pioneers and leaders in green marketing and eco-innovation. Jacquelyn is the driving spirit behind the Design: Green educational initiative in eco-design, and the author of Green Marketing: Opportunity for Innovation, which was named one of the top business books of the year. A former co-chair of the New York City chapter of o2, the global network of green designers, she also chaired a jury for the American Marketing Association which for seven years, bestowed special Edison Awards for Environmental Achievement in New Products. Jaquie graduated from Smith College and attended the New York University Graduate School of Business.